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Commissioned by Store3D based in Nieuwkuijk 3Tac has fitted triangles with neon lighting at the entrance of the branch of MEN_at_WORK in Tilburg.
The metal triangles have been attached to the ceiling by means of steel wire and are hanging jumbled up. De neon lighting is performed in 5 different colors, which change according to custom-made software. There is continuous movement; it’s alive! Something that will appeal enormously to the young audience. The reflection of the lighting in the escalator gives a nice effect as well.
For the shoe presentations 3Tac has fitted the shop window with an LED-line, in the color white. The mannequins are also standing on triangles, which are also accentuated by the color white. Neon has again been chosen here.
The implementation of neon fit the visual merchandising concept. Neon is sturdy, has an open character and a contemporary look. 3Tac has made an important contribution to the visual look of the store.
Praise has been given for the cooperation and the implementation of the work, which was done mostly on Sunday to not cause any hindrance to the shopping audience.
MEN_at_WORK is a Dutch chain of fashion stores that offer appealing jeans fashion to adolescents. In 2007 MEN_at_WORK had 40 branches on A-locations.
Store3D is a project management agency specialized in the field of store design and furnishing.
www.store3d.nl
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